This Privacy Policy explains how Adventure Point, operated through adventure-point.co.uk, collects, uses, stores, and protects the personal information of visitors to our website. Adventure Point acts as the data controller for all personal data processed in connection with your use of adventure-point.co.uk. We are committed to handling your information responsibly, transparently, and in full compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. By continuing to use our site, you acknowledge that you have read and understood this policy.
Information We Collect
Information You Provide
- Your name and email address when you subscribe to our newsletter or contact us directly
- Messages or enquiries submitted through any contact form on adventure-point.co.uk
- Feedback, ratings, or comments you voluntarily submit in connection with casino reviews
- Any other information you choose to share when communicating with our team
Information Collected Automatically
- IP address and approximate geographic location
- Browser type, version, and operating system
- Pages visited on adventure-point.co.uk, including referral URLs and exit pages
- Date, time, and duration of each visit
- Device identifiers and screen resolution data
- Interaction data such as clicks on affiliate links and review sections
Cookies We Use
Adventure Point uses cookies and similar tracking technologies to ensure the website functions correctly, to understand how visitors engage with our castle casino reviews, and to measure the performance of affiliate partnerships. You may manage your cookie preferences at any time through your browser settings or our on-site consent tool.
| Cookie Type | Purpose | Retention |
|---|---|---|
| Essential | Enables core site functionality, security features, and session management on adventure-point.co.uk | Session / up to 1 year |
| Analytics | Collects anonymised data on page views, user journeys, and traffic sources to improve site performance | Up to 2 years |
| Affiliate / Marketing | Tracks clicks on casino operator links to attribute referrals and measure campaign effectiveness | Up to 30 days |
| Preferences | Remembers your cookie consent choices and display settings for a personalised browsing experience | Up to 12 months |
| Third-Party | Set by external analytics or advertising providers integrated into adventure-point.co.uk | Varies by provider |
How We Use Your Data
- To deliver and continuously improve the content and functionality of adventure-point.co.uk
- To respond to enquiries, feedback, and support requests from our visitors
- To send newsletters or promotional updates where you have given explicit consent
- To analyse user behaviour and optimise our castle casino review pages
- To track affiliate referrals and maintain accurate records of operator partnerships
- To comply with applicable legal obligations and prevent fraudulent or harmful activity
- To enforce our Terms and Conditions and protect the rights of Adventure Point
Legal Bases for Processing
Adventure Point processes your personal data in accordance with the UK GDPR and the Data Protection Act 2018. Where you have provided explicit consent — for example, by accepting cookies or subscribing to our mailing list — we rely on consent as our legal basis (Article 6(1)(a) UK GDPR). For operational activities such as analysing site traffic, managing affiliate links, and improving our review content, we rely on our legitimate interests (Article 6(1)(f) UK GDPR), provided those interests are not overridden by your fundamental rights and freedoms. Where we are required to comply with a legal obligation, we process data on that basis under Article 6(1)(c).
Third Parties & Affiliate Links
Adventure Point publishes reviews of and links to licensed casino operators. When you click an affiliate link on adventure-point.co.uk, you will be directed to a third-party operator website that operates under its own privacy policy and terms of service. We are not responsible for the data practices of any linked casino platform. We may also share anonymised, aggregated analytics data with trusted third-party providers such as Google Analytics to help us understand site performance. These providers are contractually bound to process data only on our behalf and in compliance with UK data protection law. We do not sell your personal data to any third party.
Your Privacy Rights
- Right of Access: You may request a copy of the personal data held about you by adventure-point.co.uk
- Right to Rectification: You may ask us to correct any inaccurate or incomplete personal data
- Right to Erasure: You may request deletion of your personal data where there is no lawful reason for us to continue processing it
- Right to Data Portability: You may request your data in a structured, commonly used, machine-readable format
- Right to Object: You may object to processing based on legitimate interests or direct marketing at any time
- Right to Restrict Processing: You may ask us to pause processing of your data in certain circumstances
- Right to Withdraw Consent: Where processing is based on consent, you may withdraw it at any time without affecting the lawfulness of prior processing
- To exercise any of these rights, please contact us using the details in the Contact section below. We will respond within 30 days in accordance with UK GDPR requirements. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.
Data Security & Retention
Adventure Point implements appropriate technical and organisational measures to protect your personal data against unauthorised access, accidental loss, alteration, or disclosure. Access to personal data is restricted to authorised personnel only. We retain personal data only for as long as is necessary to fulfil the purposes outlined in this policy or as required by law. Email enquiry records are typically retained for up to 24 months, after which they are securely deleted. Anonymised analytics data may be retained for longer periods for statistical purposes and does not identify individual users.
Contact
If you have any questions, concerns, or requests relating to this Privacy Policy or the handling of your personal data by Adventure Point, please get in touch with our team. You can reach us by email at privacy@adventure-point.co.uk. We aim to acknowledge all privacy-related communications within five business days and to resolve matters fully within 30 days. Adventure Point is committed to addressing your concerns promptly and transparently.